Building the Future of Large-Scale Milk Protein Production.

Client

Industry

Biotechnology & Food Science

Services

Brand Design Strategy

Fermify is transforming food production by domestically cultivating microorganisms for scalable, automated milk protein production.

Focused on sustainability, the Austrian company aims to address the global challenge of efficient, high-quality protein sourcing.

Very Good Looking partnered with Fermify to create a brand identity for a visionary product still in development. Based on a strategic approach, Very Good Looking defined a brand story that mirrored Fermify’s unique position in the food-tech space, and developed a distinctive logo and a cohesive visual identity.

The goal: Effectively translating Fermify’s innovative technology into a compelling, future-focused brand.

“We are here to make the world's nutrition future-proof — for everyone!”

Quote from the Fermify Brand strategy workshop notes

“I remember thinking we don’t need a design studio, we have a lean startup culture, mimimi…

And then the new era, our very good looking brand and website. Love it!”

Eva Sommer (CEO & Co-Founder), Fermify

The challenge here was to create a brand around a real piece of food tech innovation — so innovative in fact that it didn't exist when we got started!

We tapped into that feeling of working towards a better, cheesier future in our designs.

Tina Tenkmann (Creative Lead), Very Good Looking